Concept car

1938 Buick Y-Job, often considered the first concept car

A concept car (also known as a concept vehicle, show vehicle or prototype) is a car made to showcase new styling or new technology. Concept cars are often exhibited at motor shows to gauge customer reaction to new and radical designs which may or may not be mass-produced. General Motors designer Harley Earl is generally credited with inventing the concept car, and did much to popularize it through its traveling Motorama shows of the 1950s.

Concept cars typically do not go into production directly. In modern times, all would have to undergo many changes before the design is finalized for the sake of practicality, safety, regulatory compliance, and cost. A "production-intent" prototype, as opposed to a concept vehicle, serves this purpose.[1]

  1. ^ Chrysler "Jolts" PHEV Race; PHEV Ads; V2Green Acquired Archived December 19, 2008, at the Wayback Machine, September 24, 2008, CalCars (California Cars Initiative)

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